Russian Florida

Why Russians?

Not many people know that the state of Florida is home to the second largest Russian speaking community in the US with its rich culture and purchasing powers. Russian immigration to Florida started in the 1970’s when the first wave of immigrants from then USSR made a decision to travel this far from their native land in search of freedom. The Russian speaking population has been on the rise ever since, especially in sunny Florida.

Why did people choose to move to Florida? There are plenty of reasons which have stimulated such growth of the Russian speaking community in Florida. Some people relocated for work, or for new business ventures, others wanted to raise their children in a stable and safe environment, some simply sought a better life-style at a relatively low cost of living. The colleges and universities in Florida rank high nationally and have attracted a number of Russian-speaking students. Then, there are also the Russian-speaking wives who live in the state with their American husbands. Many Russians moved to Florida after gaining permanent residence through the US Diversity Visa Lottery.

Quite a few Russians with extraordinary abilities have moved to Florida on O-1Visa, granted for their achievements in many fields, such as medicine, education, science, and art to name a few.

Some Florida communities are actually among the highest paid in the nation, and over 55% of the Russian-speaking families that live in Florida have annual income exceeding $55,000. There are several large Russian-speaking communities around major cities and Florida in general. The Russian media in Florida plays a crucial role in helping the newly coming Russian consumers to transition and adjust to a life in a new place, while getting the products and services they are accustomed to.

According to statistics, after one to three years of living in the USA, 57% of immigrant families prefer to buy their own homes. This means that our country has a lot of stable, industrious people, driven to succeed and thrive. The Russian people are known for being savvy consumers and very successful businessmen, who are serious about doing good business and building long lasting relationships. They also have the same basic needs like other citizens in the US – cars and car mechanics, doctors, accountants and insurance agents, lawyers, restaurants, realtors, photographers, etc. And of course they need quality media in Florida in their native language.

RussianTown Magazine in Florida offers you a perfect way to attract these consumers to your business. After reading through the above-mentioned facts, one should have no doubt as to why Russian advertising in Florida is important.

Our free publication will put your business in front of over 260,000 Russian-speaking consumers. Do you need any more convincing? Give Russian Town a call today and we will be glad to tell you more about the Russian-speaking population in Florida and why they need you just as much as you need them.